Although home to propitious sites for growing wine, Spain’s main defining feature is its extensive range of native grape varieties. Whether used in blends or as single varietals, they reveal a unique character and substantiate a wine’s origin. International grape varieties like Merlot, Syrah and the Cabernets are admittedly widespread across the country, but indigenous grapes are now riding the crest of popularity.

When it comes to studying market patterns and tastes, Wine of Moldova is a past master and uses the research to craft wines that follow a true strategy. This explains why the producers featured in this report say they export 95% of their wines. Moldova is also increasingly focusing on terroir: the ONVV and Wine of Moldova are planning to expand existing PGIs by adding new designations. Few competitors in the Eastern European space have this ability to adapt to each market they aim to conquer.